You're in the right place!  I've renamed my business to create more simplicity and ease in your life.

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Moodboard inspiration illustrating rebrand visual.

Do you need a website rebrand? How do you know?

Finding the disconnects and gaps in your brand can help you elevate your brand and create deep connections with more clients.
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Moodboard inspiration illustrating rebrand visual.

Do you need a website rebrand? How do you know?

Finding the disconnects and gaps in your brand can help you elevate your brand and create deep connections with more clients.
Read More
Photos on desk emphasizing the power of professional images on your website.

How important is photography to your website design?

Great photographs draw people in and help them take the next step on their buying journey.
Read More
Beautiful website on iPad

Is it possible to have a brand that is beautiful, authentic and strategic?

3 Elements of an effective brand plus what you need to start with first.
Read More
Branding is so much more than a logo

Branding Is SO Much More Than Your Logo

Branding can be a missed opportunity if we think of it as “just our logo”.
Read More
Business owner working with dream client at coffee shop.

Dreaming of landing the perfect clients? Do this first.

Have you ever wondered why you are captivated by some websites and not others?  What makes you remember one brand and completely forget the rest?  Stay tuned as we dive into how and who your brand engages so you can attract more of the clients you love to work with.
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Practical Staging Solutions - Living Room

How Angie’s website helped her double her client base

Thinking about getting your website redesigned? Learn about the 6 strategies we used to elevate her brand.
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Do you need a website rebrand? How do you know?

By Crystal O'Connell | Mar 7, 2023 | Comments Off on Do you need a website rebrand? How do you know?
Moodboard inspiration illustrating rebrand visual.

Finding the disconnects and gaps in your brand can help you elevate your brand and create deep connections with more clients.

Read More

How important is photography to your website design?

By Crystal O'Connell | Nov 17, 2022 | Comments Off on How important is photography to your website design?
Photos on desk emphasizing the power of professional images on your website.

Great photographs draw people in and help them take the next step on their buying journey.

Read More

Is it possible to have a brand that is beautiful, authentic and strategic?

By Crystal O'Connell | Apr 18, 2022 | Comments Off on Is it possible to have a brand that is beautiful, authentic and strategic?
Beautiful website on iPad

3 Elements of an effective brand plus what you need to start with first.

Read More

How can sleep make you a better entrepreneur?

By Crystal O'Connell | Apr 12, 2022 | Comments Off on How can sleep make you a better entrepreneur?
Comfy bed with laptop inviting Entrepreneur to get better sleep for peak performance.

Intentionally creating good sleep habits can help you achieve peak productivity and effectiveness in your business. Here’s how …

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I’m a healer, not a business expert. How can I fix what’s wrong in my business?

By Crystal O'Connell | Apr 4, 2022 | Comments Off on I’m a healer, not a business expert. How can I fix what’s wrong in my business?

A few small business strategies can transform your business and create abundance in your life.

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This Single Mindset Shift Saved my Business

By Crystal O'Connell | Mar 28, 2022 | Comments Off on This Single Mindset Shift Saved my Business
Hands holding earth globe sharing your gifts

Selling with soul and making a difference is easier than you think.

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Branding Is SO Much More Than Your Logo

By Crystal O'Connell | Mar 21, 2022 | Comments Off on Branding Is SO Much More Than Your Logo
Branding is so much more than a logo

Branding can be a missed opportunity if we think of it as “just our logo”.

Read More

How can you use simple beauty to improve your mood?

By Crystal O'Connell | Mar 14, 2022 | Comments Off on How can you use simple beauty to improve your mood?
Lavender field depicting simple beauty to improve my mood

Running your business requires focus, creativity and an open mind. A beautiful workspace will give you the confidence to show up and be the best you can be.

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Dreaming of landing the perfect clients? Do this first.

By Crystal O'Connell | Mar 2, 2022 | Comments Off on Dreaming of landing the perfect clients? Do this first.
Business owner working with dream client at coffee shop.

Have you ever wondered why you are captivated by some websites and not others?  What makes you remember one brand and completely forget the rest?  Stay tuned as we dive into how and who your brand engages so you can attract more of the clients you love to work with.

Read More

Why I changed my business name to Simplicity and Design

By Crystal O'Connell | Feb 8, 2022 | Comments Off on Why I changed my business name to Simplicity and Design
Why I changed my business name to Simplicity And Design

Does your business name light you up? Does it resonate with your dream clients! Does it capture your brand essence? Wondering if you should change your name? Here’s my story and why I’m thrilled I did.

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